Classified Application as an Addon to the Core Services
Focus on the user and give them the tools and reasons to stay and come back
Medianet is building vertical portals focused around marketing. They needed to extend the actual offering of “company listing” with some additional services in order to be able to better retain and give the users more reasons to “come back”
epoint implemented a lightweight application in “post it” design with classifieds that is offered for free to the portal users.
The responsive design and the intuitive interface should stimulate user retention and reasons to “revisit” the medianet portals more often.